Resisting Black Friday Temptation
My posting has been scaled back this week, as I am in Atlanta visiting with a couple of great friends from high school (Class of 1969, thank-you very much). I did want to briefly mention a consumer temptation phenomenon that seems to have accelerated this year.
Resist, my friends.
It is not your responsibility to keep retailers profitable or even in business. Retailers must adapt just as we must adapt our spending and saving habits to conform to current economic times.
Thanksgiving and Christmas will still happen without your previous levels of shopping dedication. You may (and should) enjoy the holidays even more with greater focus on experiences and less on acquisition and distribution of stuff.
There is actually science behind what I just wrote. Using your money for experiences brings more happiness than the temporary high from shopping.
That’s precisely why I am in Atlanta with old friends.
Enjoy your weekend.